Somehow we had never come across the personal lubricant brand, Boy Butter, until now, but that is all about to change after seeing their heartstring-pulling TV advert. It is the 3rd part of a love story trilogy between two of THE hottest men, Facundo Rodriguez and Jerreth Ludwig. Check it out, and whilst we dont want to give the story away, lets just say it has the perfect aaagh ha ending.
Boy Butter founder Eyal Feldman, explains the arc of the love story trilogy: “Our first commercial was about empowerment, the second was glamour, and the third one is pure romance—a short film only thirty seconds long, seldom seen in television advertising today.”
The ad just debuted on national US TV on Friday, January 5, during Season 16 of RuPaul’s Drag Race on MTV. The commercial will air in New York, New Jersey, Chicago, Los Angeles, San Diego, and nationwide in Canada on OutTV. Boy Butter has been running ad spots in support of RPDR since 2012.
Labels: 2024, Boy Butter, Facundo Rodriguez, happy ending, Jerreth Ludwig., romance, TV advert
If you have never covered Boy Butter before then 1) YES where have you been? Are you really queer? ; and 2) you should do a piece on Eyal Feldman, who is a tireless champion of his product, an incredibly accomplished swimmer and a generous supporter of many worthy charitable organisations