So you and your same-sex significant other have decided to go into business together? Congratulations, that is a major milestone in a relationship! Still, it takes a while to plan the venture through and through and sometimes, even the ideas as to which type of business to invest in may be lacking. To help you pick the right industry for your business bill, here are the top four joint ventures which you and your gay partner could take into consideration as you pursue the next level in your relationship.
1. Start a Bar or Café
If you are looking for a business idea that simply cannot go wrong, a bar or a coffee shop would make a perfect choice. If you are targeting young crowds, you can offer some special flavors or unique coffee blends that appeal to an increasingly picky audience. Or, you could also consider opening a themed bar, with artwork done by local artists and topped off by Parisian chairs, or it could be dedicated to a famous figure with loads of fans in your local area. You can stage charity gatherings or special events such as exhibitions, open mics, poetry readings, or karaoke nights and spread word about your venue among different crowds.
2. Open an Antiques Store
Used books, second-hand furniture, and vintage records all have huge fans in the hipster world, so going into business as an antiques store might prove to be a worthwhile investment. By opening a brick-and-mortar antiques store, you will attract lovers of retro pieces, as well as a decent number of fans of low-budget homewares, so your success is already half guaranteed. To stay in high demand, you can organize themed sales events and special discounts on holidays. With a little extra marketing effort, you and your partner will be on a winning streak before long.
3. Start a Donut Shop
Everybody loves donuts, especially those that come in a range of unique or innovative flavors. By opening an artisan donut store, you will be able to cash in big time, especially if you manage to find the right suppliers whose prices fit your initial budget and are stable and low-cost in the long term. If you want to go a step further, you can always create a unique flavor for your donut brand and give discounts or call happy hours in certain periods during the day. Also, you can steal ideas from your competition if you are short on inspiration on how to go about your donut store.
4. Open a Vegan Restaurant
Vegan, vegetarian, and organic food is getting more popular by the day, and you and your partner can go into the clean food business without major risk. For a start, you will need a venue or a food truck with a revamped design, and some serious menu and budget planning. When you decide on the profile of the audience your brand will cater to, you can create your marketing campaign either on social networks or by handing out leaflets locally. For a good start right off, you can host a charity event that will help you both reach new customers and advertise your brand as humanitarian-oriented. After all, we all love brands which care for the environment and those in need and not just profits.
Starting a business as an LGBTQ couple is the next level in the relationship, but planning the venture from scratch is not easy. If you are still here, you now have a few ideas as to the best industry to invest in, so go ahead and write your brand name in gold letters across the entrepreneurial sky. Good luck!
QUEERGURU Correspondent PETER MINKOFF is a gay health and lifestyle writer at QUEER VOICES magazine.
Besides writing, he worked as a freelance fashion stylist in Europe and Australia. A true craft beer and soy latte
aficionado, he loves spending his days at the beach and visiting second hand stores on a daily basis.
Follow Peter on TWITTER for more tips.Labels: 2021, Lifetstyle, Peter Minkoff
