It seems like the whole of the world …… well, at least the UK part of it …. are celebrating Freddie Mercury’s 72nd Birthday . Ahead of the long-waited launch of the biopic BOHEMIAN RHAPSODY on 24th October in the UK and 2nd November in the US , 20th Century Fox have released this new birthday trailer.
British retailers JOHN LEWIS and WAITROSE have made this joint TV advert that begins with a primary school orchestra playing the song Bohemian Rhapsody. Pupils are impersonating Freddie mercury and Queen members Brian May, John Deacon and Roger Taylor, whilst others rise out of meteor craters and on spaceships, as the song reaches its final iconic climax.
The ad ends with the phrase: “When you’re part of it, you put your heart into it.”
When you’re part of it, you put your heart into it. Because for us, it’s personal @JLandPartners ?️ ? ? #BohemianRhapsody
Find out more: https://t.co/KTGRJlROua pic.twitter.com/Ew7W19f1QQ
— Waitrose & Partners (@waitrose) September 4, 2018
Also Heathrow Airport and British Airways recruited their most talented baggage handling staff to show off Break Free-inspired dance moves to ce;ebary that the fact that 50 years ago, before Freddie was belting out Don’t Stop Me Now he worked at the Airport as a baggage handler
British Airways and Heathrow baggage handlers ‘escape from reality’ in celebration of Freddie’s birthday.#freddieforaday #ffad #freddiemercury #queen @MercuryMOTG @The_MPT pic.twitter.com/xXZKE5u0O5
— Queen (@QueenWillRock) September 5, 2018
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Labels: 2018, culture, Freddie Mercury, movie preview
